Emmy Lake and her best friend Bunty are back in Yours Cheerfully (#1,011), AJ Pearce's follow-up to her best-selling Dear Mrs. Bird (See my post of 8/7/2018.). And even better news; it appears that this will be an on-going series, since it's subtitled The Emmy Lake Chronicles.
It's 1941 in war-torn London. Emmy is settling into her advice columnist job at Women's Friend magazine after the departure of Mrs. Bird, their long-time incumbent. Emmy's impassioned response to a reader in real trouble has hurried along the doyenne's exit. Signing Mrs. Bird's name to a letter she would have consigned to the trash was the final straw. Emmy can't help but feel the need to seek real help for those women who need it most in these troubled times. Fortunately, Mr. Collins, her boss, agrees with Emmy's passion and her ability to put her finger on women's issues which need addressing. When he invites her to attend an important meeting with him at the Ministry of Information, Emmy is all nerves. The British Government wishes women's magazines to focus their efforts on recruiting women for war work. Naturally, Emmy has ideas on what the magazine can do, and everyone there pitches in immediately.
Besides keeping up with the re-named advice column Cheerfully Yours, Emmy is assigned to write a series of articles on women taking their places in the workforce. Her trip to a munitions factory nets her firm friends, and tests her commitment to do all she can to support the war efforts and the difficulties the women face on the job. Oh, and did I mention that Emmy has a steady boyfriend?
It's just as engaging a read as Dear Mrs. Bird, and I am so happy to know that the adventures of Emmy and Bunty will continue. It's only just the beginning of 1942...
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